& news

Curamando continues growth with quartet

Mattias Olofsson, CEO and one of Curamando’s founders, is pleased with the appointments and says:

“We are growing fast together with our existing clients as well as an addition of new, prestigious clients in Stockholm, Gothenburg, and Oslo. Recruiting this quartet will not only strengthen our strategic offer further but also add leading expertise to the team”.

Frida Lundh will assume the role of Senior Advisor at Curamando. Frida has more than fifteen years of experience in digital transformation and change management in leading roles within various international media groups. These roles include CEO at Schibsted Sales, as well as CEO at the media agency PHD. Frida is also a member of the Board at IAB.

”I have been following Curamando with great interest for some time. Their combination of extremely high ambitions and heart appeals to me,” Frida Lundh says.

Jenny Zetterström was recruited from Telia where she has worked with strategic issues for six years and held a number of key positions, the latest one as Head of Consumer Strategy. Jenny has long experience in managing change and strategy projects, with focus on business development and transformation.

”Sweden is one of the most connected countries in the world and we have been expecting this digitalization for a long time. Despite the high awareness, it is still difficult for many companies to adapt their business models and benefit from the opportunities opened up by digitalization. Curamando’s strength, and what attracted me to the company, is its unique mix of specialist digital skills, entrepreneurship, and traditional business development” says Jenny Zetterström, Senior Manager at Curamando.

Sofia Ellebrand latest position was with the ad-tech company Quantcast in San Francisco where she served as Product Manager within programmatic. Sofia has been working with marketing and sales for over ten years including serving as CEO at the digital media agency WordOn, and as Sales Manager at Studentkortet/Metro. At Curamando, Sofia will assume a Senior Consultant role.

”It has always been my ambition to work for a company which combines a big heart with results-oriented work for clients. At Curamando I have found both, and I am looking forward to assisting clients with their digital strategies and technical solutions,” Sofia Ellebrand says.

Jenny Lundberg will also assume a Senior Consultant role at Curamando. Her latest position was Global Head of Search Engine Marketing at H&M. Previous experience includes positions at Ticket and LBi.

”I am very happy to join Curamando, which is a company full of talented people. It will be exciting to be a part of the company’s continued journey and to help other companies achieve digital transformation. I am looking forward to contributing my knowledge to assist clients in their journeys towards change,” Jenny Lundberg says.

From left: Frida Lundh, Sofia Ellebrand, Jenny Lundberg, Jenny Zetterström

We are always on the lookout for talented and passionate individuals to join our growing team. See our open positions.

Get in touch!


Content automation is a top priority – but why do most organizations fail?

Marketing automation has come a long way, but we are still missing a key part to really get the full benefit of the investments that have been made. The content production is far too often kept in a silo, with a separate budget and away from the other marketing teams. This is not only costly, […]

Read more


Delivering sales and marketing transformation with Salesforce: Curamando opens new Salesforce practice

Recognising the growing success of Salesforce and the need for a boutique Salesforce partner in the Nordics bridging sales and marketing, Curamando is launching its dedicated Salesforce practice launch in Sweden. With a proven track record in helping companies leveraging marketing and sales technology, Curamando now expands its digital consulting services to maximize clients’ success […]

Read more


Curamando creates Retail Media Unit to help retailers and e-commerce platforms build new revenue streams

October 7, 2022 Curamando, a digital transformation, and growth consultancy, today announced the formation of a Retail Media Unit that will assist retailers in the Nordics monetize new revenue streams and build retail media networks. With the emerging movement for retailers and any e-commerce platform to create their own, monetized platforms for endemic and non-endemic […]

Read more


How to expand digital sales beyond the Nordics

As life has returned to normalcy, e-commerce growth is plowing back to the pre-covid levels. Some of the e-commerce companies are even reporting de-growth as compared to the previous year. Markets across the US and Europe are experiencing a slowdown. Rising inflation- the war in Ukraine, and high energy cost are some of the factors […]

Read more