Performance & Growth Marketing
Advertising spend tied to measurable results, and growth work that finds the next opportunity. KPIs that match your business goals, and a mix of channel work and experiments that moves them.
Our approach
Goals into KPIs, KPIs into tests
Your business goals become KPIs. A channel assessment then shows how each digital channel performs today, with recommendations and the uplift we estimate for each.
The growth strategy follows: funnel optimisation, experimentation and lifecycle marketing, run by our specialists. Strategy draws on our consulting background, creative work on Eidra's creative agencies, and data work on our own analytics and AI teams.
- Goals become KPIs. Every activity answers to a number you report.
- Creative included. Eidra's creative agencies work alongside us.
What we do
Three services that test, price and scale growth
- Growth ExperimentationRun tests on a fixed cadence, each one ending in a decision.
- Acquisition EconomicsKnow your customer acquisition cost, payback time and what you can afford.
- ScalingSee where each channel stops paying before you add more budget.
Ready to grow faster?
Talk to us about performance and growth marketing. We'll go through what each channel costs and what it returns.