Set in motion
© 2025 Curamando – Set in motion
Our work for SBAB is a completely data-driven AI controlled programmatic solution aimed for maximizing media effect while minimizing work effort. The total lift in conversions is above 30% and the digital team have been able to redistribute their work effort from unqualified and tedious tasks to more strategic and creative.
“This project proves that AI technology is powerful and already available to the market. The main challenge was for the analytics team at SBAB to let go of their statistical training with correlation calculation of a few variables and trust the AI to dynamically compute thousands of variables. The only thing to worry about was to set targets and connect internal and external data sources. The whole project was done in a few months.” Says John Eriksson, Senior online expert at Curamando
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For more information about data driven marketing and programmatic consulting, contact us.
PostNL has successfully used its chatbot, Daan, for several years to support customer service. As the national postal and logistics provider in the Netherlands, PostNL handles millions of customer interactions each year. In 2022, PostNL, with whom we were already building the PostNL app, approached us seeking an innovation boost: how could the user experience […]
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Rapid prototyping with the Jumpstart methodology This project highlights our Jumpstart methodology, a fast, cost-effective pressure cooker approach designed to rapidly build and validate working prototypes. In 2024, KLM returned to us, seeking an innovation boost for their critical passenger service kiosks at Schiphol Airport. AI customer service challenge: Rigid self service kiosk interface […]
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AI implementation strategy for enterprise document management Curamando’s work with a leading contractor organization, employing over a thousand people, began with a clear focus on operational efficiency. Given the CEO’s strategic decision to prioritize AI, our partnership centered on finding a high-impact, foundational project to launch their transformation journey. Knowledge management challenge The client […]
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LLMs are transforming how we create and consume content, but AI content doesn’t have to mean low-quality or generic outputs. When strategically managed, it can enhance both content creation efficiency and SEO and GEO performance. At Curamando, we’ve developed an AI content process that blends human insight with machine speed, ensuring relevance, quality, and SEO […]
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